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Archive for May, 2008

Videogames - a model for other industry marketers

Despite the current(?) recession in the US, the videogame industry won’t seem to be affected, at all! Videogames sales have just gone up, and with the latest big release GTA4 it got yet another boost. The numbers just points up, and the industry grow every year, and even you thought last year is hard to [...]

Innovation vs total controll

Finished a Friday by listening to the ending of the first book in the Dark Matter (Northern Light) series by Philip Pullmans, and directly afterwards watch the movie adaptation. A trilogy accused by Christians to advocate a anti-religion theme through out the series. While this is to my liking, many religious people have reacted with [...]

Social sites becomes even more social

In a short period of time, some of the webs biggest player, MySpace, Facebook and Google have announced new tools with the same principle in mind. Independent of one and another they’ve developed features which enable their users to be social outside todays platforms. Tools and widget which opens up the information and make it [...]

Through awareness we view things differently

How do knowledge change how we as different people view the society and media? As for me personally I’m interested in new media, marketing, games and many things considered new. My work involves buying keywords and creating Search Engine Ads, so naturally my awareness of other ads in the same space differs from those unaware. [...]

Will Google reshape the old TV ad-model?

I recently heard about Google Tv. I read about it and watch their introduction video how it works, and basically its Adwords, but for videos instead of text ads. The business model which copy their text-ads have been proven a success and to work well. I’ve been a fan of this model sense I learned [...]

The Sims like Sweden brands

An a award for the person who can mention all of the various Sims add-ons released. The latest add-on have now been announced… The Sims 2 - IKEA Home Stuff. Recently news reported that 100 million copies of The Sims (including all expansion packs) have been sold!
One of the many add-ons to the popular [...]

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