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Videogame TV commersial go holiday crazy!

The game market and industry have been growing every year, and this year continue this trend. Both in terms of revenue and media space. This fall, I have notice and enormous increase in TV commercials for PC and Video games. A list over the games and consoles I’ve seen recently:

Fallout 3
Resistance 2
Playstation 3
Xbox 360
Gears of [...]

Mixing busniess model for the future of Games

People in the game industry often debate and argue over which new business model(s) will be the most successful one. A tricky question with, according to me, not a one single answer. Here’s a short overview of the different models, some bigger than others:

Free to play - Games that are free, you don’t pay anything. [...]

Virtual beer - a smash hit!

No doubt, the iPhone have taken the world by storm. Many newspapers and site use headlines like “iPhone-killler” when they report of new phones from other manufactures. Overall its a device with many functions and possibilities for new software. To really secure the future of the iPhone Apple just had to release a SDK for [...]

Now they compain!

First up, I’m definitely against monopoles (not the game ), regardless of market and industry. Competition is important not just to push companies to develop their products and services, but its equally important with at healthy price control and work protection. And when we talk work protection I mean legislation to prohibit companies to [...]

Peter Stormare sings to the destruction of Mercenaries 2

Our Swedish international actor Peter Stormare are famous from many big title movies and series like Fargo, Armageddon and Prison Break. He also have his own band, called Blonde From Fargo were he is the lead singer. A man who doesn’t just sit still. Its always nice to read about his successes around the globe.
And [...]

Become a Friend marketer with Facebook

Facebook have become one of the biggest social networks in recent years. Thanks to word-of-mouth, a good service, easy access for small developers and users to develop their own applications, and lot of press attention its grown tremendously. The platform have attracted users and developers in the masses. But the one thing they still struggle [...]

Unboxing Viral marketing

I just entered Google Video to find a particular video, but at the first page they “advertised” this video:
A great example of cleaver and good executed viral marketing. They play on the notion of Unboxing. A web phenomenon growing every year, were regular people document they open the box of… whatever they’ve bought. Gaming consoles, [...]

Blog updates

Over the last couple of days I’ve searched and experimented with different Wordpress plugins to improve the blog. Its not really so much improvement to talk about, more fun experiments from my view on how to work with different new features. Almost all the changes/add-ons have happened in the sidebar widgets.

The size on the text [...]

Will Mr Bushnell dominate the online casual game market?

The founder of Atari and creator of the video game industry, Nolan Bushnell haven’t been on the lazy side since he sold (was bough out) the now old company. He was and is an entrepreneur and used the money he made from Atari to build new companies and businesses. Many of those businesses have not [...]

Corny TV Advertising

I just can’t stop laughing at this TV clip from BBC. What better to really muck the corniness of TV advertisements, then a bitter grumpy British dude? The funny thing is I have the same view about traditional advertising as him, in general. Often commercials and ads in magazines and on town have the purpose [...]

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