Today I finally had the time to view (or rather just have on in the background) the latest Apple Steve Jobs Keynote from Worldwide Developers Conference held in San Francisco’s Moscone West. Always a pleasure to get the latest news from a successful company that managed to turn bad business around 180 degrees. The big talk this time, which the media and press rightly speculated, was circulated around the iPhone.
iPhone became on of last years hottest products, and with that criticized for lacking many important features, like 3G and enterprise suited features. To really be attracted by the corporation and enterprise area should have included some missing features. Even so, after it’s release, every new phone was discussed if it would be the iPhone killer. It became a phenomenon, and even though the phone wasn’t released outside of the U.S. for a while, fans and early adopters found ways to export and unlock the AT&T lock soon after its release. I’ve had mine sense September last year, and its the best phone I’ve owned.
Now Apple seems to have listen to the critics and added the requested features. They’ve opened it for developer to create new applications and distribute through Apples network. Made some changes so iPhone will appeal more to big and small corporations, so they can compete with other “work phones” like the Blueberry. The new model will be cheaper and have 3G and GPS. And be released on July 11, apparently in Sweden to now! I’m very tempted to by this new version, especially for the longer battery life and new color (white).
It really seems Apple listen to the market, and took a already fantastic product, and made it accordingly after demands. With 3G I think they will once again reshape how we use phones in our social and connected life out in the world.
Its finally here. The first phone to beat the iPhone. Introducing, the new iPhone!